Snapple Green Tea

Snapple has been one of the leading beverage companies in the world for years, so it’s only natural that they add the newest phenomenon to their lineup – green tea. Snapple’s slogan has always been “The Best Stuff On Earth”, and they continue meeting that allegation with the introduction of their green tea beverage.

Snapple Green Tea is a collection of authentic green teas that contain the natural antioxidant EGCG and helps boost metabolism. Snapple's new Green Tea has the most EGCG, with 55mg per bottle, compared to leading ready-to-drink green teas, and is the second in a line of new products that support a "good for you" platform from which the brand will inform and inspire consumers about the health benefits of tea.

The development of Green Teas with EGCG is an important one, as consumers look for more out of their foods and beverages. They want pure, all-natural, high quality ingredients with great taste and real functional benefits. Many think that Snapple Green Tea is a perfect fit. Less than a third of consumers are aware of EGCG, and only 5% know that consuming green tea can boost metabolism.

Snapple Green Teas are authentic, all natural teas available in original, mango and Asian pear flavors. New Snapple Green Teas are made with real sugar -- but less of it, so it's more refreshing and maintains its natural, healthy goodness.

Green tea is currently a fast growing segment for the ready-to-drink iced tea category, due in large part to consumer perception that green tea is the "healthiest" tea. Its apparent good health effects have been documented in the media, from lowering overall cholesterol levels to helping protect against cancers. Studies of green tea consumption indicate that consuming 300mg of EGCG throughout the day boosts metabolism thus aiding in weight loss.

That is precisely why Snapple has come out with its green tea drink – to meet consumer demand for a great tasting beverage that is healthy. It is available in 17 ½ ounce bottles for less than $1.50 a bottle, so it is easily affordable for the average consumer.

With the Snapple name, marketing a beverage such as Snapple green tea is worldwide, and it is quickly growing in popularity. They have huge advertising budget and as their name grows in the green tea market, Snapple is poised to overtake some of the early front-runners like Arizona. Either way, the products are out there and they have great healing benefits – whether you choose Snapple for your green tea beverage or some other brand, you will be doing yourself a favor either way!

benefits of green tea articles
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